Take Heed of the Tortoise and the Hare: Rushing Doesn’t Win

This publish is a part of a sequence sponsored by IAT Insurance coverage Group.

There’s a lot knowledge to be extracted from Aesop’s timeless fable “The Tortoise and the Hare” on the subject of driver rushing.

Because the Hare found, rushing doesn’t save time or sources. As a substitute, research present that whereas drivers solely acquire mere minutes after they exceed the velocity restrict by 10 miles per hour,[1] rushing will increase each the probability of a crash and fatalities occurring.[2]

In 2021, velocity was concerned in 29% of all traffic-related deaths, and a median of 33 individuals within the U.S. had been killed every day in a speeding-related visitors incident.[3]

Non-crash penalties of rushing

Past a crash, harm or fatality, rushing has a number of penalties, together with:

Rushing tickets, impacting each the driving force and the fleet provider. Most states don’t let drivers with a CDL take a security class to keep away from conviction, and fleet drivers stopped for rushing are sometimes subjected to a prolonged inspection and extra citations. The common value of loss for an accident involving a fleet car is roughly $70,000,[4] and naturally, prices for business insurance coverage enhance for drivers with poor driving information.

Lack of employment and/or driving privileges is a substantial consequence for fleet drivers who velocity. Most carriers have a rushing coverage that permits for minimal driver violations earlier than employment privileges are taken away and the driving force is let go. As well as, most states permit insurance coverage firms to exclude drivers with a number of infractions from their business insurance coverage insurance policies, which frequently ends in the termination of employment. Rushing drivers who don’t lose their jobs should lose out on their organizations’ driver security bonus incentives.

4 methods fleet carriers can cut back rushing and enhance security

It’s vital to proactively decrease the prevalence of rushing in your enterprise. Listed here are 4 methods to do it:

  1. Study from telematics knowledge.

Telematics pulls again the curtain on driver habits to offer clear insights into the challenges your drivers are having on the highway. Pay shut consideration to your crew’s velocity and if there are particular areas or areas that drivers are likely to often velocity by way of. Perceive which drivers and places are recurring offenders.

Interact in enchancment teaching with “hare” drivers who’ve widespread occurrences of arduous accelerations, arduous braking, cornering velocity and idle time whereas additionally recognizing the extra constructive driver habits of your “tortoise” drivers.

  1. Schedule drivers for fulfillment.

Delays are widespread and drivers could really feel the necessity to velocity to make up for misplaced time, whether or not they acquired a late begin or hit sudden visitors. Ensure drivers have sufficient time to soundly arrive at their vacation spot with out feeling rushed. Visitors could cause nervousness and misery, so plan realistically and make efforts to keep away from high-traffic areas throughout rush hour by delaying departure instances or altering routes.

Step again and reply this query to guage if your organization tradition is aligned:

Can we ship a constant message that a very powerful factor is for our drivers to prioritize a secure and sensible haul, or are we inadvertently reinforcing drivers who get there as quick as they will, whatever the dangers?

  1. Keep on prime of upkeep.

Vehicles which can be nicely maintained could have much less cause to be sidetracked, stopped or have an accident on the highway. Totally examine and keep all autos to assist keep away from mechanical points whereas driving. Topping off gasoline and wiper fluid and checking tire strain forward of time are minor steps that can also keep away from main delays.

  1. Follow persistence (despite the fact that it’s arduous)!

Lack of persistence is a typical cause for rushing, so take the time to search out what helps you keep composure and self-restraint while you’re feeling beneath strain.

Drivers: Take a second to breathe, chill out and prioritize secure driving while you really feel behind or rushed.

Fleet operators: Foster a tradition of reasonable expectations and understanding so drivers really feel empowered to make secure choices on the highway.

The implications of rushing are actual and will be devastating. Bear in mind Aesop’s fable: The race doesn’t at all times go to the swift. For skilled business drivers and their fleet carriers, the race is received by those that end the job and ship the products safely.


Have a query on easy methods to mitigate danger? E-mail losscontroldirect@iatinsurance.com for an opportunity to see your query answered in a future weblog.

By Dewayne Reeder

[1] KTLA5 “Why rushing doesn’t save drivers a lot time,” Might 1, 2023.
[2] Insurance coverage Institute for Freeway Security “Pace,” July 2023.
[3] Nationwide Security Council “Motor Car Security Points,” accessed November 25, 2023.
[4] Insurance coverage Enterprise Journal “What’s subsequent for business auto danger in 2023?,” January 12, 2023.

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